The City of Angles knows how to throw a party and when it comes to putting on a show for the car crazy residents, they do it right. The Auto Show takes over the entire convention center, over 1,000,000 square feet, and they use every square inch of that space. L.A. is a city of diversity and their taste in automobiles is diverse as well. The show does its best to offer something for everyone and the result is this mix of main-stream cars and trucks, exotics, debuts and concepts, custom builds, and free test rides.
Of course the ultimate goal is to sell new cars. But L.A. has this reputation for being laid back (don’t believe it) so they go out of their way to create rules that forbids hard sell tactics on the exhibitors’ part, rather relying on the fact that you will simply buy a new car from the nice lady. It sounds corny but it works.
And why not. You get to see competitive models side by side, take them for a test ride, and you do it all in one place. Very convenient.
If you are in the area for next years show, you really owe it to yourself to experience this display of automotive excess.
Let’s talk about a few highlights.
