Toyo and Falken are big players in the tire biz’ And while both spend a lot of time and resources chasing the sexy race world of the performance tire market, they both also have great lines for trucks, SUVs, vans, commercial vehicles and the daily commute ride. But we are talking performance tires here and when we talk performance tires, we are usually referring to summer tires. You know, the ones with minimal tread, short tread life and dodgy performance on wet pavement. But Toyo and Falken are also the ones that provide spectacular grip on dry asphalt, are not encumbered by the weight or clunky volume of big tread and allow your performance machine to demonstrate its muscle in a spectacular way.
As it turns out, Toyo and Falken have some spectacular performance tires.
If you are into drifting as a sport, you already know that Falken is the grandaddy of drifting rubber in the U.S. Falken entered the U.S. market as a performance tire company and then expanded its line just because it could. Falken’s initial entry was kind of backwards to traditional performance tire launches. They decided they would create a brand that became trusted in the performance world and then create the tire. As a result, they sponsored motorsport events, big and small, everywhere. They would even sponsor an individual driver in World Rally events. Then Toyo and Falken hit on drifting in Japan and thought that would be a cool way to enter the American tire market.
Toyo on the other hand, had a highly researched product that they used to jump into the lucrative American market. Toyo had been sponsoring racing teams forever so they had the performance creds already, they just needed a product to introduce their name in the U.S.
The net result is Toyo and Falken have a line of performance rubber and we thought we should share the best of both with you.
